Together with the three-day fair, Open City fulfills FNB Art Joburg’s quest for economic stimulation, inclusivity, and better access for all. To do this, Open City encourages Johannesburg’s visitors and residents to immerse themselves in Johannesburg’s rich and layered cultural offerings to the point where it becomes a part of their everyday. 

Activating the city with art, music, performance, food and fashion, every day of the week for 16+ days, Open City then gives independent and emerging cultural practitioners the opportunity to reach a wider audience of culture consumers.